Kellogg’s 2018 College Hoops promotion

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Promotion
Brand offering a chance for fans to travel to the Men’s NCAA Final Four Tournament.

Through its 2018 College Hoops promotion, Kellogg’s is giving fans an opportunity to travel to the Men’s NCAA Final Four Tournament in March in San Antonio. The promotion integrates several Kellogg’s snacking favorites, including Rice Krispies Treats, Famous Amos, Pop-Tarts, Pringles and Cheez-It. And in January, fans can vote online at www.celebritycrunchclassic.com for their favorite Celebrity Team Captain for a chance to win the Final Four trip and participate in the Celebrity Crunch Classic game. 

 
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