Life Line Potential

convenience store aisle

CHICAGO – It can seem like a no-brainer. They have built-in consumer loyalty right off the shelf. But convenience-store retailers are finding that line extensions are not always the hole-in-one they should be.

Pages

Articles

americas favorite christmas candy

Survey reveals consumers' favorite Christmas sweets

chocolate raspberry

Consumers can enjoy a milk chocolate football in addition to traditional treats this year

pepsico new products

Pretzels and coffee lead the way

Uncovering the most clicked products of the past year