Donna Perkins, pricebook manager for 23-store chain E-Z Stop Foodmarts, Maryville, Tenn., is dedicated to making work easier and more efficient for all of her colleagues, from those on the store floor to corporate headquarters.

Q: What will be some of the biggest changes in the back office this year?

Patsy Varpula, pricebook manager for eight-store chain Fabulous Freddy’s, Las Vegas, knows that the economy and the weather can upset a manager’s best-laid plans.

But another, rather unlikely factor recently reshaped the chain’s approach to the general merchandise category, as more stringent Supplemental Nutrition Assistance Program (SNAP) regulations forced Varpula to reduce her grocery and dairy product mix. She tells Convenience Store Products how it affected sales, as well as her forecast for the category in the year to come.

Hilary Freeman, senior category manager for confection for RaceTrac, Atlanta, develops the candy set for the retailer’s 430 stores by studying the category across all channels. This strategy has helped the company stay ahead of the trends, even allowing it to create its own private-label confection brand.

Q: How do you approach new confection products?

As he juggles multiple categories for more than­ 100 Terrible Herbst stores in and around Las Vegas, Mark Walters, the chain’s vice president of sales and marketing, says the snacks category remains a key revenue and profit driver. And in this new year, Walters anticipates growing the category with even stronger sales made possible by quality vendor and distributor partnerships, and an increasing focus on promotions.

Here are some of Walters’ thoughts on what lies ahead for the snack set.

In taking what she calls a “customer-centric” approach to the tobacco category, Chelsey Capps says identifying the wants and needs of emerging demographics—specifically millennials—and responding with new merchandising tactics is critical for keeping the segment vibrant and profitable.

To that end, Capps, merchandise manager for American Retail Services, better known as ARS, Oceanside, Calif., has made significant changes with contracts and store sets. So far, the yearlong gamble is paying off for the eight-state, 144-store chain.

Building a foodservice program from the ground up is a major investment in both time and money. Having the right lineup of equipment to get the job done is a crucial part of that investment.

If nonalcohol-beverage category manager Samantha Barry had a crystal ball, she imagines it would tell her that ready-to-drink ­RTD‑ coffee and energy drinks will continue to lead sales growth in the new year.

In her two years of overseeing packaged beverages for Mount Olive, N.C.-based E.J. Pope & Sons (­and six years overall working for the chain of 39 Handy Mart c-stores), Barry finds

Convenience stores can’t a­fford to stand still when it comes to innovating their grab-and-go offer.

C-store prepared-foods sales increased 4% in 2016, according to Technomic, and with that growth comes higher consumer expectations around the variety, quality and flavor of retailers’ on-the-go fare.

Last fall, Broomall, Pa.-based drive-thru retailer Swiss Farms expanded the assortment of its Fresh Solutions line of takeaway meals with chef-created, better-for-you options. It even gave the line a new name: Modern Palate.

Inside the store, customers develop a tight relationship with your products. They touch them, take in their aromas, become inspired by creative displays. They understand how certain products pair with others, guided by plan-o-grams that help them fill their impulse basket.

It’s brick-and-mortar category management 101.

But that science is under pressure due to the disruptive growth of e-commerce, as both iconic and small populist brands capitalize on online selling and the advantages of single-click convenience and quick delivery.