6 Cross-Category CBD Products


Two years after being legitimized by the 2018 Farm Bill, the cannabidiol (CBD) market is becoming entrenched in convenience-retail plan-o-grams. Some recent chain- and supplier-driven actions include:

Des Moines, Iowa-based Yesway in late November brought four cannabidiol packaged beverages to its stores: Kill Cliff, Defy, Weller and CBD Living Sparking Water.

Circle K in October rolled out a variety of cannabidiol products in more than 150 convenience stores in its Gulf Coast division through a partnership with CBD manufacturer Wild By Nature.

After previously focusing on the natural, specialty and food/mass/drug channels, supplier CV Sciences, San Diego, launched the convenience store-focused Happy Lane brand of CBD products across the channel.

Other suppliers stepped up, as well, to deliver new arrivals to the channel. Click through for a look at six CBD products now available across several retail categories.

Photograph: Shutterstock

Flow Glow

Truss Beverage Co.

Truss Beverage Co. has partnered with Flow Glow Beverages, supplier of Flow Alkaline Spring Water, on the rollout of Flow Glow, a flavored, CBD-infused spring water. Flow Glow launched in November in two flavors—Goji + Grapefruit and Raspberry + Lemon—with each containing 10 milligrams of CBD. The drinks come in 300ml Tetra Paks.

Photograph courtesy of Truss Beverage Co.


Navitas Wellness Shots

Navitas Wellness Shots combine organic, nutrient-dense superfoods with full-spectrum hemp oil extract, providing 20 milligrams of CBD per shot. The shots contain no additives and come in four flavors that support specific nutritional and functional needs: Calm, Bliss, Focus and Restore. Navitas Wellness Shots come in 2.5-ounce sustainable aluminum bottles for an SRP of $7.99.

Photograph courtesy of Navitas Wellness Shots

CBD Living

CBD Living Energy Shots

CBD Living Energy Shots come in 2-ounce bottles and combine 30 milligrams of broad spectrum nano CBD with 200 milligrams of caffeine. The shots are sugar-free and come in a Mixed Berry flavor. In addition to the shots, CBD Living’s beverage portfolio also includes sparkling water, loose-leaf teas, instant coffee and the original flagship product, CBD Living Water. All products are manufactured using 100% organic hemp grown on state-licensed hemp farms in Oregon and Colorado.

Photograph courtesy of CBD Living


A88CBD Gummies

Alkaline Water has launched A88CBD Gummies in Cherry, Tangerine, Key Lime and Lemon flavors. The gummies are all-natural and vegan and contain 5 milligrams of lab-tested full-spectrum hemp. Ten- and 50-count pouches and jars are initially available. The A88CBD line also features flavored water, bath bombs and relief cream.

Photograph courtesy of Alkaline Water

cbdMD Premium Relieve

cbdMD Premium Relieve

cbdMD announced an expansion of its topical product line with the launch of cbdMD Premium Relieve, which combines the powers of lidocaine (4%) with cbdMD’s broad spectrum CBD formula, providing temporary relief from minor muscle aches and pains. cbdMD Premium Relieve is one of the few CBD topicals available in aerosol spray form, using a unique Bag-on-Valve Technology that allows for spraying at any angle and covering difficult-to-reach areas.

Photograph courtesy of cbdMD

Hemptown Naturals

 Hemptown Naturals

Hemptown Organics launched Hemptown Naturals, a line of industrial hemp smokable products, including terpene-infused hemp cigarettes. The Hemptown Naturals line features a full lineup of smokable flower in multiple strains and hemp pre-rolls, with hemp cigarettes made with less than 0.3% THC and zero nicotine. The company is also launching a super-premium line of smokable hemp flower.

Photograph courtesy of Hemptown Organics