5 New RTD Coffees

coffee

The ready-to-drink coffee segment of packaged beverages continues to fragment and expand with a variety of new options coming to store shelves.

From line extensions by major drink brands to new entrants and the advent of hard coffee, RTD java is primed to drive sales across all dayparts.

Click through for a look at five ready-to-drink coffee-infused releases across several beverage segments.

Photograph: Shutterstock

Coca-Cola With Coffee

Coca-Cola With Coffee

Coca-Cola With Coffee will come to shelves in January 2021 as part of The Coca-Cola Co.’s lift and shift corporate strategy intended to scale beverage innovations from market to market via an experimental, test-and-learn approach. The product, which contains 69 mg of caffeine per 12-ounce serving, was first piloted in Japan in 2018 and is now available in more than 30 markets around the world. It comes to the U.S. in three flavors: Dark Blend, Vanilla and Caramel.

Photograph courtesy of Coca-Cola Co.

Rebel Hard Coffee

Mocha Hard Latte

Twelve5 Beverage Co.’s Rebel Hard Coffee is a creamy blend of coffee and alcohol in three flavors. Mocha Hard Latte, Vanilla Hard Latte and Hard Cold Brew. A seasonal Pumpkin Spice Hard Latte flavor was made available in August. Rebel Mocha Hard Latte and Vanilla Hard Latte are 100% Arabica coffee with natural ingredients and is craft-brewed malt at 5% ABV. The product is available in cases, four-packs and singles.

Photograph courtesy of Twelve5 Beverage Co.

Barnie’s Cold Brew

Barnie’s Cold Brew

Barnie’s Coffee & Tea debuted a 32-ounce grab-and-go bottle of unsweetened Barnie’s Cold Brew, a blend of the supplier’s own 100% Arabica Crop-Ex Brazil and Crop-Ex Papua New Guinea premium coffees punctuated by notes of caramel and chocolate, according to the company. Less acidic and naturally sweeter than traditional iced coffees, one 32-ounce bottle contains four, 8-ounce servings that are sugar-, fat- and gluten-free. Bottles are available for an SRP of $5.99.

Photograph courtesy of Barnie’s Coffee & Tea

Dunkin’ Donuts Cold Brew

Dunkin’ Donuts Cold Brew

Dunkin’ expanded its RTD portfolio with two 9-ounce cold-brew flavors: Dunkin’ Donuts Cold Brew Caramel Black and Midnight Black. Noted as a smoother, less-acidic coffee alternative with less sugar and fewer calories, both flavors are lightly sweetened and contain 40 calories or fewer per serving.

Photograph courtesy of Dunkin’

Quokka Brew

Quokka Brew

Quokka Brew is a creamy oatmilk-based cold brew coffee flavored with Madagascar vanilla. Launching in recyclable aluminum cans, Quokka Brew is fully vegan, contains 3 grams of sugar and is made with organic amino acids and cognition-boosting nootropics, according to the company. The drink, which debuted in late July, is scientifically proven to eliminate the jitters from caffeine without sacrificing energy or focus, the manufacturer says.

Photograph courtesy of Quokka Brew