6 Lemonade Options Growing in C-Stores

lemon

The global ready-to-drink lemonade market is expected to grow at a compound annual rate of more than 6% through 2021, according to consumer research group Technavio. In the United States, the shelf-stable lemonade market grew more than 8% in 2017, reaching $390.6 million in sales over a 52-week period ending late March 2018, according to Chicago-based IRI.

During that period, refrigerated lemonade also increased approximately 5.3% to amass $745 million, reflecting total multioutlet unit volume plus c-store sales.

With such growth expected to continue, innovation and variations of packaged lemonade is on the rise. Click through for a look at six packaged lemonade options now available in retail channels.

Photograph: Shutterstock

1. Honeydrop

honeydrop cbd

Honeydrop Beverages, a producer of cold-pressed lemonades, formed a partnership with Evo Hemp for the launch of Honeydrop Cold-Pressed CBD Lemonade. Made with 20 milligrams of premium cannabidiol (CBD) and a teaspoon of raw honey, the lemonades contain 4 grams of sugar per bottle in three flavors: Revive (Matcha), Relax (Lemon) and Rehab (Turmeric). As the lemonade category grows, the CBD market is projected to balloon to more than $22 billion in sales by 2022. Evo’s ethically sourced CBD supports Native American tribes and rural farmers. The hemp has no pesticides and contains all the necessary vital nutrients.

Photography courtesy of Honeydrop Beverages

2. Poppilu

poppilu

Poppilu is a startup that in 2018 was accepted into Springboard, a food and beverage accelerator program launched by Kraft Heinz. Launched as an alternative to sugar-laden lemonades, the drinks include aronia berry to emphasize its health benefits and lower sugar content (11 grams of added sugars per 12-ounce bottle) relative to other lemonades on the market. “For us, it’s about giving the consumer permission to love lemonade again,” founder Melanie Kahn said.

Photograph courtesy of Poppilu

3. Simply

simply light lemonade

Coca-Cola’s Simply Beverages expanded its portfolio in 2018 with the Simply Light line, which includes a Lemonade With Raspberry variety. The line has less sugar and fewer calories than flagship Simply juice drinks. Made from non-GMO ingredients, the drinks come in single-serve 11.5-ounce bottles and multiserve 52-ounce carafes.

Photograph courtesy of Simply Beverages

4. Nature’s Fury

fury family

Nature’s Fury NutriDrinks are made with 15% real fruit juice minus artificial sweeteners or high fructose corn syrup. Among the five flavors are Lemonade Tea, packaged in newly designed 16.9-ounce bottles, containing 80 calories per serving and providing antioxidants and electrolytes.

Photograph courtesy of Nature’s Fury

5. Insight Beverages

insight lemonade

Insight Beverages courts health-conscious consumers with its fresh dispensed lemonades, dubbed Yellow Bird Premium Lemonade and Yellow Bird Summinade, a sugar-free variety.

Photograph courtesy of Insight Beverages

6. Jamba

jamba cold pressed juice

Jamba merchandises organic, non-GMO, ready-to-drink cold pressed juice blends bottled for on-the-go convenience, including Organic Cayenne Lemonade. The Organic Cold Pressed Juice Blends are high-pressure processed, a method that maintains the flavor of raw fruits and vegetables.

Photograph courtesy of Jamba