Holiday Larabar

Snack bars
Limited-time packaging unifies two brands’ interest in sustainability

General Mills’ Larabar is teaming up with Paper Culture, a stationery company, to create original pieces of artwork to appear on select Larabar packaging. The limited-time initiative unifies the two brands’ interest in sustainability, Larabar says. The holiday packaging is available in four designs for Larabar’s most indulgent flavors: Chocolate Chip Cookie Dough, Peanut Butter Chocolate Chip, Mint Chip Brownie and Peanut Butter Cookie. Holiday Larabar is available for an SRP of $6.29 per 6-count.

Company details
General Mills, Inc.

General Mills Convenience & Foodservice serves the convenience, foodservice and bakery industries by providing quality products from time-trusted brands along with culinary, nutrition education and marketing resources to help operators succeed. Our distinguished brand portfolio includes Big G Cereals, Yoplait, Nature Valley, Gold Medal, Pillsbury, Chex Mix, Bugles, and Gardetto’s. Headquartered in Minneapolis, Minnesota, USA, the division generates $2 billion in annual sales.

General Mills
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