Salty Snacks: A Thriving Category

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Snacking has become an engrained behavior that consumers rely on to get them through their day, with 80% saying they snack between meals at least once a day, according to the 2018 Snacking Occasion Consumer Trend Report by Convenience Store Products sister research firm Technomic. Salty snacks are thriving as a result, with c-store sales increasing 5% to reach more than $5.5 billion in the 52 weeks ending Dec. 30, 2018, according to Chicago-based IRI. 

Click through for a look at some new-product releases helping to drive the category.

Pringles Wavy, Kellogg Co.

Pringles Wavy brings on-trend flavors and textures to the iconic resealable Pringles can. Boasting a thick, wavy texture, the snack features complex flavors—Fire Roasted Jalapeno and Applewood Smoked Cheddar—inspired by grilling, the company says. The new product is available to operators in a 46-count shipper display.

Triscuit Wheatberry Clusters, Mondelez International

For the first time, Triscuit is introducing a snack outside its core cracker line. Triscuit Wheatberry Clusters feature wheat berries in their original whole-wheat kernel form, as well as nuts, seeds and dried fruit. Non-GMO Project verified with no artificial flavors and colors, the snack comes in Cranberries & Cashews, Cherries & Almonds and Pumpkin Seeds & Sweet Corn flavors. The varieties come in 5-ounce stand-up pouches.


Popcorners Flex Protein Crisps and Flourish Veggie Crisps, BFY Brands

PopCorners Flex Protein Crisps and Flourish Veggie Crisps are two new lines of never-fried, gluten-free, air-popped crisps. PopCorners Flex contain 90 calories and 10 grams of protein per serving and comes in Buffalo and Barbeque flavors, while PopCorners Flourish is made with farm-fresh vegetables and comes in Greens & Beans, Roasted Beets, Toasted Cauliflower and Harvest Kale flavors, each with 100 to 120 calories per serving.


Sun Puffs, Frito-Lay North America

SunChips is unveiling a new twist on its classic wavy snack with the launch of Sun Puffs, which deliver 100% whole grains in a light, airy form. Sun Puffs come in a Four Cheese flavor, featuring Monterey Jack, cheddar, Gouda and mozzarella cheeses. Sun Puffs are made with no artificial flavors or preservatives.