Taco Bell Fire, Mild and Classic tortilla chips
Offerings inspired by Taco Bell’s sauce packets. Taco Bell is entering the retail snack segment with its launch of Taco Bell tortilla chips in May. Available in Fire, Mild and Classic flavors, the chips are inspired by the chain’s iconic sauce packets. All three varieties will be available in 1-ounce, 3.5-ounce and 30-ounce bags. The Fire and Mild flavors will also come in 11-ounce bags, and the Classic flavor will come in 13-ounce bags.