White Owl Swirl Triple Grape
The latest innovation in Swedish Match’s White Owl cigar line is White Owl Swirl Triple Grape. Triple Grape blends the flavors of red, black and green grapes, complementing White Owl’s triple wrapper, the company says. Triple Grape will arrive in stores nationwide in early January. The cigars are available in “2 for 99¢” and “Save on 2” formats. In connection with the product launch, Swedish Match will introduce a new consumer loyalty program: White Owl Bird Bucks, redeemable for exclusive White Owl merchandise. Swirl Triple Grape items will offer consumers the chance to earn triple points on the back panel of all products.